My personal HITS and MISSES (more of the latter…) …

Was the '60 Buick a HIT or a MISS?

The Zino Society, a Seattle based angel investment group holds a monthly meeting where new businesses in search of early round funding have a chance to pitch investors. These companies last night ranged from a Wine Superstore to an eHarmony service for real estate buyers.

It got me thinking about how often I’ve totally MISSED predicting the success of businesses:

MISS: Cell phones? Who needs a cell phone for $500 per month when there’s a phone booth on every street corner?

HIT: But I got cable correct when in the early ‘70s I realized it could dominate the business when it got to a reasonable level of penetration.

MISS: Porsche Cayenne. Who needs a 5,600 pound Porsche? I guess a lot of people.

MISS: Fast Forward, the TV show. This show was strong enough I even got my wife to skip The Bachelor. Love(d) it…but NBC has cancelled.

MISS: The Deepwater Gulf explosion – I thought that would be a short-lived crisis.

HIT: FM – even listening on my folks old Magnavox with the Tuning-Eye oscilloscope I could tell the fidelity was fabulous and stereo would be the killer app for the music crazy boomers.

HIT: World Wraps – couldn’t see that as a viable long term business. I was partly right.

MISS: Edward Bear – the song was “Down in Mexico’ and I hyped it to Number One at the station I was working (no payola, sorry) – it never made it past #68 on Billboard…but did get to #3 in Canada…so – ehh…I wasn’t too far off.

The point of this…? Keep swinging.

Mobile TV – DOA or did I not get the memo…?

Mobile TV - DOA?

I must have missed something. Maybe it was a memo. More likely an email or SMS.

One of our local broadcast groups…Fisher Communications was excited the other day about their mobile digital TV signal…or more clearly, TV on your phone (now being re-branded as your mobile device). Seems that they had been running some tests broadcasting their signal and were quite please with themselves.

Mobile Digital TV is really just another TV channel (or set of them in this case) that utilizes some of the spectrum that the TV stations were recently moved to at great cost and to very little benefit.

A group of almost 800 TV stations, loosely organized as the Open Mobile Video Coalition (OMVC) are now in a frenzy extolling the advantages of mobile TV…talking about instant access to weather, breaking news and education (we’re all suckers for that one) on these mobile channels.

I’m sure I’m just confused – but it seems to me that any NEW media delivery that is not browser based is,….well, let me be careful and considerate here…NUTS!

OMVC is going to ask OEM phone companies to cram a new TV tuner into their mobile devices (right next to the Starbucks espresso circuit), get them to work on multiple operating systems, across half-a-dozen carriers (some 3G some 4G) and create a competitor to the carriers own mobile video strategies (such as V-Cast).

Yeh. Right. That’s going to work real well, real fast.

But maybe I just didn’t get the memo.