NBC – the TV network that once used the slogan, “Proud as a Peacock!” is now reinventing themselves out of the ratings cellar hoping to be both ‘smart’ and ‘playful’ according the WSJ this morning.
But – don’t you dare watch them and think ‘whimsical’ or ‘naïve’. That they clearly do not want. It’s true. They actually said that.
Do these guys actually think that a TV network has a brand? The shows have brand…but a network brand has only rubbed off on the critics and to a degree the advertisers. The viewers? Not much.
“The world we used to know… people tell me it don’t turn anymore…” Steely Dan, from “Midnight Cruiser”.
Filed under: Uncategorized | Tagged: Jackson Weaver, NBC, OneAccord, ratings, TV network | 1 Comment »